Rīga Airport has brand identity change plans

The Rīga International Airport has planned to change its visual identity and brand, airport representatives told LETA on January 15.

The management of the airport will present development plans and the new brand on January 22.

The airport notes that Rīga International Airport will change significantly in the coming years with the construction of a new passenger terminal and related transport infrastructure.

The company's medium-term vision is to develop a new type of city around the airport to make the airport an even more important travel hub for the region. Thus, this year, the airport will begin construction of the new passenger terminal, as well as animation of the airport city concept, and with it, a new brand.

In February 2023, Riga airport competition for the development of a new brand and visual identity concluded, in which eight bidders came forward. The contract was won by "Asketic".

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